Bixby is Samsung’s new ‘intelligent interface’ for smartphones and beyond

Bixby is Samsung’s new ‘intelligent interface’ for smartphones and beyond


Samsung is entering the voice-powered virtual assistant game a bit later than its competitors, but it says that its forthcoming ‘Bixby’ agent will be “fundamentally different” form what’s already available, thanks to features that reduce confusion around when and where it can be used, and a general knowledge of what’s going on with your device whenever it’s called to perform some action.

Bixby has been thought to have been the product of Viv, an AI assistant created by the team that first built Siri prior to its acquisition by Apple, and acquired by Samsung last year. Samsung created the version of Bixby it’s launching later this month in-house, however. Samsung made Bixby official on Monday, however, with a blog post announcing that it would be launching alongside…

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